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Rob Smart

Chief Executive Officer

Rob brings over 35 years in healthcare leadership across multiple sites of care including inpatient rehabilitation hospitals, acute care hospitals, and long-term acute care hospitals across numerous states. During his healthcare career, he has been promoted from middle management roles to Chief Operating Officer and then Chief Executive Officer.


Rob has overseen all aspects of hospital management, physician recruiting and medical management, strategic direction, and partnerships. His hospitals have successfully passed Medicare surveys and achieved The Joint Commission accreditation and CARF accreditation. Additionally, Rob has developed new services, led construction projects, opened new hospitals, and facilitated the sale of some of these hospitals. 


He holds a Bachelor of Arts in English and a Bachelor of Arts in Communication from the University of West Florida. Rob has served in leadership roles at several Chamber of Commerce, non-profits, and for-profit healthcare Boards of Directors.

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